Colorists: The Unsung Heroes of Filmmaking

Filmmaking is an elaborate and multi-faceted enterprise that relies on a wide range of technical skill and imagination. Often, directors and actors are applauded for their work, while the rest…

The Art of Visual Storytelling

Compelling visual storytelling harnesses artfully employed cinematic techniques to shape the way a film is received. Framing, lighting, camera movement, editing, conceptualization, themes, plot and dialogue are all tools in…

STILL / LIFE: A Cultural Renaissance

Myanmar has recently opened up and is experiencing a cultural renaissance that has allowed those with ambition to pursue their passion. Creativity and strength have led to a surge in…

Cash to Card with Visa Myanmar

While Visa has maintained a presence in Myanmar for quite some time, credit card services were only recently approved by the government. In a country where cash remains the dominant…

TV Commercials in the Age of Internet

In Myanmar, the power of Facebook is paramount and accounts for 85% of all online traffic. With 90% of the audience accessing the app exclusively through mobile devices, our client…

Rebranding YOMA Beer

YOMA Beer was first introduced in Myanmar in 2014 by Danish beer giant, the Carlsberg Group. In a highly competitive market, YOMA struggled to establish a firm identity, leading the…